Created at home. Refined over five years.
Peppers, tomatoes, garlic, and herbs arranged in a warm editorial ingredient scene.
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Flavor starts with what goes in.
Roasted bell peppers.
Herbs and spices, layered with care.
Depth in every spoonful.
Roasted bell peppers, herbs, and seasonings converge into a rich sauce texture.
Meet Smoky Bell.
More than a pasta sauce.
Sauce moves toward the approved Smoky Bell jar before the lid closes and the finished product settles into view.
One jar. Endless possibilities.
From pasta to shared tables.
Smoky Bell is presented with pasta, pizza, dipping, and shared-meal cues.
Made for everyday meals.
Made for shared tables.
The first jars are here.
The Founders’ Batch.
An illustrative shared-table scene presents Smoky Bell in a generic lifestyle setting.
The first flavor by Viva Saturday Foods
Meet Smoky Bell.
Smoky Bell is a roasted bell pepper sauce created with layers of deep, smoky, and savory flavor.
Crafted in small batches, it was made to bring warmth, depth, and versatility to everyday meals.
Built around roasted bell peppers and layered with thoughtfully selected ingredients, Smoky Bell transforms simple food into something memorable.
More than a pasta sauce.Explore ways to use it
Smoky Bell by Viva Saturday Foods
Explore the collection.
Current products, prices, and availability are confirmed directly by Square.
11.29 oz (320 g)
Smoky Bell Original
A rich, roasted bell pepper gourmet sauce crafted in small batches with savory depth and a smooth, spoonable texture. Smoky Bell Original adds delicious flavor to pasta, pizza, eggs, sandwiches, grilled meats, roasted vegetables, rice bowls, appetizers, and more. Made for the meals you already love—and plenty you haven’t tried yet. Net Wt. 11.29 oz (320 g) Made in small batches by GOVIDA LLC in New Hampshire.
$12.00Available
11.29 oz (320 g)
Smoky Bell Ember Heat — Mild Heat
A roasted bell pepper gourmet sauce with smoky depth and a mild, warming finish. Smoky Bell Ember Heat adds a gentle touch of heat to pasta, pizza, eggs, sandwiches, grilled meats, roasted vegetables, rice bowls, appetizers, and more. Warm, flavorful, and approachable—made for those who enjoy a little heat without overwhelming the meal. Net Wt. 11.29 oz (320 g) Made in small batches by GOVIDA LLC in New Hampshire.
$12.00Available
One sauce. Many possibilities.
Not just for pasta.
You thought it was pasta sauce.
We had other plans.
Smoky Bell was created to move easily across the table—from quick weekday meals to pizza nights, shared plates, and gatherings.
Pizza
Spread it on pizza or flatbread for a smoky roasted pepper base.
Chicken
Use it as a finishing sauce or as the beginning of a flavorful chicken dish.
Meats & Everyday Meals
Pair it with grilled meats, use it to begin a dish, finish a plate, or add roasted pepper flavor to everyday meal preparation.
Sandwiches
Add it to sandwiches, wraps, burgers, or toasted bread.
Ingredient-led flavor
Flavor starts with what goes in.
Smoky Bell begins with roasted bell peppers and ingredients chosen to create balance, warmth, texture, and depth.
Every layer works together to build a sauce that feels familiar, distinctive, and easy to use.
Explore the ingredient storyThe story behind the jar
Created at home.
Refined over five years.
Smoky Bell began at home as a sauce created for our own table.
Over approximately five years, the recipe continued to evolve through preparation, tasting, sharing, and refinement.
What began as part of our family meals is now being professionally produced in small batches in New Hampshire.
Portuguese is our first language, and food has always been an important part of life in our home. We believe that living well is shaped by the choices we make every day, including what we put on our table. That same philosophy inspired us to create Smoky Bell with carefully chosen, natural ingredients and no unnecessary preservatives.
Viva Saturday Foods is growing from one family table toward many others—bringing bold flavor to everyday meals, gatherings, and shared moments.
From our table to yours.Read the Viva Saturday Foods story
How Smoky Bell is made
Small-batch matters.
Producing Smoky Bell in small batches allows us to stay close to the process and give careful attention to each production day.
It is a hands-on process built around preparation, consistency, and craftsmanship.
- 01
Ingredients
The ingredients are prepared for each production batch.
- 02
Roasting and Cooking
The flavor develops through the preparation and cooking process.
- 03
Blending
The ingredients come together into Smoky Bell’s signature texture.
- 04
Filling
Each production run moves from the kitchen into finished jars.
- 05
The Finished Jar
The result is a versatile roasted bell pepper sauce made to be shared.
Made carefully. Shared generously.
The beginning of Viva Saturday Foods
The Founders’ Batch
A limited first release for the people joining Viva Saturday Foods at the beginning.
The first Smoky Bell jars have been produced. We are now preparing the final presentation of this limited first release.
Members of the First Taste List will receive early information about Founders’ Batch availability, tastings, launch locations, and the first opportunity to experience Viva Saturday Foods.
The first jars are here.Availability will be limited.
Join the First Taste ListJoin us at the beginning
Be one of the first to taste Viva Saturday Foods.
Join the list for Founders’ Batch access, tasting announcements, new locations, and future releases.
Good to know
Smoky Bell — Frequently Asked Questions
Vegan recipe · No gluten-containing ingredients · No dairy · No soy
Our recipe does not include any gluten-containing ingredients such as wheat, barley, or rye. Smoky Bell is not currently certified gluten-free.
Follow the journey
Follow the journey.
Follow Viva Saturday Foods as Smoky Bell moves from a family recipe to its first small-batch release.
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Viva Saturday Foods
The first taste starts here.
Join Viva Saturday Foods at the beginning and receive early information about Smoky Bell, tastings, availability, locations, and future releases.